Alcohol interferes with encoding processes fundamental to a state of self-awareness, thereby decreasing the individual's sensitivity to both the self-relevance of cues regarding appropriate forms of behavior and the self-evaluative nature of feedback about past behaviors. According to the University of Connecticut Health Center, young adults, including college students, drink alcohol excessively most often, making them the greatest stakeholder in this problem. Unfortunately, these same students did not find their binge drinking as a concern. Victoria University concluded that to understand why students binge drink, we must consider how drunk students determine themselves to be as well as the factor of a student’s pleasure while drunk. These factors often lead to students feeling they have control over their drinking when they truly do not.
The team’s solution is to create a noninvasive Blood Alcohol Content monitor that can produce results as close to real-time as possible. This is to better inform the user of their level of intoxication so they can hopefully act accordingly. This device will be physically comfortable and visually discrete and they hope that this can potentially save lives. With this device, they hope to reduce the consequences from over consumption of dangerous substances through increased self-awareness.